EMSI Announces New Book Review Service
When it comes to media exposure for authors there are approximately 1,300 book reviewers who should know about your book. These newspaper and magazine journalists are an extremely respectable audience who need to be included in your marketing strategy.Of course, your challenge is in knowing:
- WHO these book review journalists are,
- HOW to reach them and
- HOW to get them to pay attention to your book!
And, that’s where we come in. Knowing the right media contacts, knowing how to reach them and, most importantly, knowing how to write pitches and releases that attract their attention is what my company has been doing for nearly 20 years.
Now, let’s get to the good part. Here is a quick snapshot of our Book Review Service:
- We will begin by doing an in-depth, cover-to-cover review of your book followed by a brief interview with our Creative Director to further clarify your story and message;
- Then our Creative Director will write a professional 400-600 word Book Review which will be written in the same style of those that are published in newspapers, magazines and online publications. Once completed, the review will be turned over to you for final approval;
- Next up: distribution! As a PR firm with nearly 20 years of experience, we have access to specialist industry tools that help us identify every book review journalist in the country. With this in mind, your Book Review will be distributed to 1,300 book review journalists nationwide;
- Next: even MORE distribution!! We will mail your book and Book Review to 10 National Book Review Publications. In terms of value, when a PR firm represents you to the media, it tends to add more credibility to your book and you as the author;
- Now it is time to focus online. To enhance your book’s prestige online, we will post your book review on websites of the major online book retailers where your book is listed for sale;
- But that is only the first step! Next we will focus on growing the online web presence for your book AND your website. We will customize and distribute your Book Review to hundreds of article banks. This will help to build the “online buzz” for your book!
For non-fiction authors we have an extended campaign to tell you about as there are tens of thousands of newspaper and magazine journalists that are looking for good content and expert advice for their readers - which your book may provide.
So, whether you have a non-fiction OR a fiction book, we can help you. Call Steve at 727-443-7115, Extension 202 or email him at steve@emsincorporated.com if you’d like our help with getting your book in front of the print media!



I absolutely trust EMSI’s instincts with what sells on radio and TV. I am very pleased with their work and I would highly recommend them for your campaign — they don’t just take anyone.